# Hootsuite Pricing in 2026: Plans, Per-User Cost, Enterprise and Approvals

> Hootsuite costs $99 to $399 per user a month on annual billing; Enterprise is custom. What each plan includes, which plans have approvals, and real team costs.

Canonical: https://tesselith.com/blog/hootsuite-pricing
Last updated: 2026-11-04

**Hootsuite costs $99, $199 or up to $399 per user per month on annual billing**, for its Standard, Professional and Advanced plans. **Enterprise pricing isn't published**; you get a quote after a demo. There's no free plan, only a 14-day trial, and monthly billing costs more than annual. Approval workflows start on the Advanced plan.

**Key takeaways**
- Standard $99, Professional $199, Advanced up to $399, all per user a month, billed annually.
- Every seat is charged, so a 3-person team on Professional pays about $597 a month.
- No free plan; the 14-day trial bills automatically unless you cancel.
- Approval workflows (up to 3 layers) come with Advanced and Enterprise.
- Enterprise is quote-only. Third-party reports put it from around $15,000 a year.

## Hootsuite plans and prices

| Plan | Price (per user / month, annual) | Social accounts | Approvals |
| --- | --- | --- | --- |
| Standard | $99 | Up to 10 | No |
| Professional | $199 | Unlimited | No |
| Advanced | Up to $399 | Unlimited | Yes |
| Enterprise | Custom (quote) | Unlimited | Yes |

Source: [hootsuite.com/plans](https://www.hootsuite.com/plans), checked November 2026. Hootsuite shows these as annual-billing figures, excluding tax. Monthly billing is available on the self-serve plans at a higher per-user rate.

## What Hootsuite costs for a real team

| Team size | Standard | Professional | Advanced |
| --- | --- | --- | --- |
| 1 user | $99 / mo | $199 / mo | Up to $399 / mo |
| 3 users | $297 / mo | $597 / mo | Up to $1,197 / mo |
| 5 users | $495 / mo | $995 / mo | Up to $1,995 / mo |
| 10 users | $990 / mo | $1,990 / mo | Up to $3,990 / mo |

Calculated from the published per-user prices on annual billing. Per-seat pricing is the main reason growing teams look for a [Hootsuite alternative](https://tesselith.com/alternatives/hootsuite): the bill scales with headcount, not with how much you post.

## Hootsuite Enterprise pricing

Hootsuite doesn't publish an Enterprise price. You request a demo and get a custom quote, usually on an annual contract. Enterprise adds single sign-on, compliance controls, social listening with longer history, ROI attribution, Salesforce integration, employee advocacy and onboarding support.

Third-party reports vary. Agorapulse's 2025 breakdown cited a starting point of around **$16,000 a year for 5 users**; other buyers report figures from about $15,000 a year. Treat these as rough benchmarks; your quote depends on seats, add-ons and contract length.

## Does Hootsuite have a free plan?

No. Hootsuite retired its free plan. Paid plans come with a **14-day free trial**, which needs a payment method and converts to a paid plan unless you cancel before it ends. If you need a free option, [Tesselith](https://tesselith.com/pricing) has a free-forever plan with 3 channels and 100 posts a month, and Buffer's free plan covers 3 channels.

## How Hootsuite's approval workflow works

Approval workflows are included on **Advanced** (with multiple users) and **Enterprise**. On those plans:

- Admins assign roles: **creators** draft posts that need approval, **approvers** review them.
- You can set **up to three approval layers**, applied in order.
- Approvers get a notification and can edit, approve or reject.
- Any team member can be asked to approve a one-off post with **Ask for approval**.
- Approvals cover posts, and on higher tiers also messages and comment replies, with an approval history.

The catch for agencies is that approvers are Hootsuite users on a paid plan. Hootsuite doesn't document a way for a client to approve a post without a seat. Tools built for client sign-off, such as [Tesselith's client portal](https://tesselith.com/product/approvals), let clients approve from a link without an account.

## Is Hootsuite worth it?

Hootsuite is worth it for larger teams that use its listening, advanced analytics and enterprise integrations every week. For teams that mainly plan, publish and measure, per-user pricing means paying for depth you don't use. Compare it side by side in [Tesselith vs Hootsuite](https://tesselith.com/compare/hootsuite), or see the full list of [Hootsuite alternatives](https://tesselith.com/alternatives/hootsuite).

## Questions people ask

### How much does Hootsuite cost per month?

Standard is $99, Professional $199 and Advanced up to $399 per user per month on annual billing. Monthly billing costs more. Enterprise is custom.

### How much is Hootsuite Enterprise?

Hootsuite doesn't publish it. Pricing is a custom quote; third-party reports put it from around $15,000 to $16,000 a year for a small team.

### Is Hootsuite priced per user?

Yes. Every plan is priced per user, so the bill rises with each person you add.

### Does Hootsuite have a free plan?

No. There's a 14-day free trial on paid plans, which converts to a paid subscription unless you cancel.

### Which Hootsuite plan includes approval workflows?

Advanced and Enterprise. They support up to three approval layers, with creators and approvers set by an admin.

### Can clients approve posts in Hootsuite without an account?

Hootsuite doesn't document a seatless client approval link; approvers are users on your plan. Tools with a client portal let clients approve without signing up.

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